There’s nothing like the feeling of spending time on a makeup look and it actually turning out exactly as you hoped.

Seven Elite Daily staff members tried and reviewed Rare Beauty's new Soft Pinch Liquid Contour after Selena Gomez's SP liquid ...

PureWow editors select every item that appears on this page, and some items may be gifted to us. Additionally, PureWow may ...

e.l.f. Camo Liquid Blush has 12 shades, so there’s a dupe option for (almost) every Rare Beauty shade. Coming in at only $7 ...

If you’re going for a more subtle shimmery look, Rare Beauty has some gorgeous finishes to play with — plus, you’ll be able ...

Many people throw on a swipe of blush and call it a day, but it can have a much bigger impact on your makeup look if you ...

Under the abstract patches, McGrath kept the real makeup minimal, focusing on the skin. “The skin is luminous, really bare,” ...

But if brands are on this sort of spectrum, we prefer to look somewhere in the middle. Not yet heritage companies like the ...

Contouring can add sculpting and definition to your makeup look and it's a lot easier than you might think - but it can ...

Glow Recipe is launching into the makeup category with Dewy Flush a "no blush" blush. Everything we know about the soon-to-be ...

When it comes to beauty advice, we know we can turn to Laura Geller. The legendary makeup artist and founder of Laura Geller ...

Willow’s sculpted look was anchored by a dewy, sun-kissed mug, courtesy of Dior. Celebrity makeup artist Ernesto Casillas used the Dior Forever Skin Perfect Multi-Use Foundation to create a flawless ...