It's formulated to give you the luxe look of falsies, and fans say the staying power is top-notch — get it for almost 40% off ...

Forget subtle, Wavemaker is taking the saying ‘go big or go home’ literally, in Maybelline Australia and New Zealand’s latest ...

GroupM’s Wavemaker has collaborated with L’Oreal’s Maybelline New York for an out-of-home (OOH) campaign that emphasises the ...

Wavemaker also teamed up with oOh!Media and JCDecaux, to secure OOH placements in key airport locations across Australia and New Zealand, presenting the witty tagline ‘Join Sky High Club’, ensuring ...

Maybelline New York will be setting up an activation at Bondi Beach to celebrate its Sky High Mascara product, via Bastion ...

Stila's Huge Extreme Lash mascara uses a blend of soft, flexible waxes. Promising review: "By far the best mascara if you ...

Celebrity make-up artist James Kaliardos and celebrity hairstylist Bob Recine reveal the beauty secrets behind her look ...

These picks from CeraVe, Revlon and more have social media's stamp of approval — find 'em in one spot, no scrolling required.

Maybelline New York, the world’s leading cosmetics brand, is taking lash impact to the next level with its largest Australian brand experience to date, developed by Bastion Agency. The celebration of ...

HEY EVERYONE! ♡ O.M.G. I was so freaking excited when I received this palette this morning, I filmed two video's straight ...