Caitlin Clark has quickly become the face of women's basketball. Just two weeks ago, the NCAA's all-time leading scorer was ...

Sonny Vaccaro is considered one of basketball’s ultimate insiders and was re-introduced to a new generation through the Matt ...

Following the Super Bowl and all of the commercials that were shown throughout the game, there were many ads worth remembering, but Nike’s stuck out.

Nike Inc. unveiled a sneaker in collaboration with jeweler Tiffany & Co. It was a symbol of former Chief Executive Officer ...

Nike's Super Bowl ad was an expensive gambit that leaned into woke capitalism and failed to root itself in any relevant consumer or cultural insight.

The sports giant and the Kim Kardashian-founded brand are teaming up on a line of womenswear that will launch this spring.

You can’t do this, you can’t be confident’?’ Who are these imaginary mean old men of the patriarchy?” Bill Maher said.

Jaylen Brown told Sports Illustrated he thinks his issues with Nike "for sure" cost him a spot on last year's Olympic team. Brown's feud with Nike dates back to 2022, when he called out the brand's ...

From commercials celebrating women in sports, to Serena Williams' appearance during the halftime show, women played a big ...

Nike wasn’t the first shoe company to create partnerships with athletes, but they’ve done it better than anyone. The ...

If you paid attention to the Super Bowl commercials, you probably noticed the best featured women athletes and positive ...

Clark’s growing connection with Travis Kelce and his circle has been evident in recent months. Before the Super Bowl, Travis Kelce spoke about Clark’s support for the Chiefs, noting how she attended ...