When it comes to 2025 makeup trends pros say it's all about wearing glossy balms, lining your eyes, updating your French ...

But the latest beauty trend to go viral doesn't want us to follow a tutorial. No, the "conservative girl" makeup trend wants ...

Makeup artists discuss the best eye shadow for mature skin and share tips on how to apply it. Shop eye shadows from Ilia, Fenty Beauty and more.

1. **Maybelline Lash Sensational Mascara**: Drugstore mascaras can sometimes rival high-end ones, and the Maybelline Lash Sensational is a testament to that. Its fanning brush and liquid ink formula ...

Even if you’re feeling tired, there’s no need to let it show. From the liner technique that’ll create lift to the secret ...

When you’re a makeup artist, every new product spells both excitement and scrutiny. This month, I went all out, splurging a ...

Learn how to create the iconic Lagos Baddie makeup look. This guide covers everything from skin prep and foundation to lashes ...

Rasha Thadani Red Lip Look. Hey there, beauty enthusiasts! Ready to turn heads at your next soirée? Well, buckle up because we’re about to spill the tea on how to rock that cla ...

Our panel of clean beauty experts tested and reviewed more than 175 products to create this list of 21 winners. Gone are the ...

Essence's Lash Princess mascara has over 170,000 5-star reviews for dramatic length and volume without clumps, and tons of ...

It’s one of the oldest beauty debates, brown vs black mascara? Is one better than the other? Is one more flattering than the ...

Affordable gadgets for the kitchen, cult-favorite beauty products and household cleaners that won't break the bank.