AMCN Outcomes' aims to connect viewership to specific consumer outcomes, in what it says is a first to market offering.

Super Bowl 59 commercials are proving to be a popular platform for tech companies like Google to advertise their latest AI-powered products.

Google released a new Gemini AI for the Super Bowl game, which sparked a Gouda cheese controversy that Google had to fix.

Foods advertised in NFL commercials contain an average of nearly 40% of the daily recommended sodium intake, according to a ...

What ads would make you sit up and take notice at the Super Bowl? Is the Big Game's demand for anthropomorphised animals and celebrity cameos really going to score big, asks John Carstens, Chief ...

Some of the biggest tech companies in the world served ads on a website featuring images of child abuse, helping to fund its ...

The Vietnam online advertising market is a dynamic and rapidly evolving landscape, mirroring the country’s robust digital transformation. In recent years, Vietnam has experienced significant growth in ...

A UK study on consumer resistance to gambling promotions has found that counter-advertising measures could result in ...

Asia-Pacific mobile advertising market is expected to grow at a 2019-2025 CAGR of 19.81%, becoming the largest regional market driven by a fast adoption of mobile advertising across the region. The ...

The Super Bowl commercial used to be a driving force of water-cooler conversation and cultural significance. Now, companies ...

California has the largest regulated cannabis market in the world, and youth are increasingly being exposed to advertising ...