Preserve the color of your highlighted, blonde, gray or ombré hair with this purple shampoo and conditioner ... It can also ...

She was especially impressed by how well this purple shampoo neutralized the brassy tones in her hair and gave it a ... easily and still brings out our blonde highlights. The instructions state ...

Forget about icy blonde tones ... to tell you to step away from the purple shampoo and take a breath because warm-toned blondes are back. The more natural hair colour means we’re not spending ...

"Purple shampoo neutralises the yellow in blonde hair, leaving a creamy to ash result ... yellow tones and works brilliantly on balayage, highlights, full-on bleach and grey-blondes." ...

Want to create the illusion of brighter, blonder hair with every wash? It’s time you tried a purple shampoo. We’ve all been there. You come out of the hairdressers feeling like your blonde is ...