Learn more For a number of years now, arguably the most desirable watch in the world has been the modern Rolex Cosmograph Daytona. With its iconic status ... We’ll see if I’m right when the watch goes ...

Rolex watches are some of the most sought ... But there are specific ones, like the Rainbow Daytona that came out this year, rumored to have X amount made, but very small quantities.

Austin Cindric is no stranger to Daytona. He won the 2022 Daytona 500 and now enters his sixth Rolex 24 race — albeit in hurried, unexpected fashion.

By the way, for the upcoming Jan. 25-26 Rolex 24 at Daytona, all camping/RV options are also sold out. In fact, they never went up for sale due to a 100% retention rate, Kelleher said. Kelleher ...