Before Super Bowl LIX, Travis Kelce appeared for a press conference and couldn’t stop gushing about Taylor Swift, especially ...

Super Bowl ad prices have soared past $8 million, driven by the NFL's broad appeal and significant growing female viewership, ...

Grammy-winning hip-hop star is expected to perform his Drake diss track in the halftime show, as the Kansas City Chiefs ...

Between crowning a champion of the NFL, the snacks, the commercials and the celebrities, there is also the gambling.

Comedians and actors Tim Robinson and Sam Richardson will star in a Super Bowl ad for Totino’s Pizza Rolls, the first Big ...

Last year, four beauty brands—e.l.f., Dove, NYX, and CeraVe—all advertised in the Super Bowl. It was an unprecedented number, ...

Humor and celebrity cameos are in at this year’s Super Bowl, while gambling and cryptocurrency are out. That’s the game plan for the 50 brands advertising during Sunday’s big game, which features the ...

It’s that time of the year — again. Time for the Super Bowl. This year, everyone is hating on the Kansas City Chiefs, ...

Kendrick Lamar is returning to the halftime stage for a headlining set at this year's Super Bowl with special guest SZA. Here ...

Yet underlying the gaggle of talent is a shift in its makeup, which, intentionally or not, mirrors that of NFL and Super Bowl viewership: More women are entering the picture.From NFL plays to college ...

After Kim Kardashian's viral interaction with Tesla's Optimus robot, here's a look at celebrities who love Tesla products.

Going into the Super Bowl, the “Taylor Swift effect” on the NFL looks even stronger than it did at this time last year.