We believe we make purchases consciously, but marketeers have long since learnt to think for us. From the color of price tags ...

Unexpected, sure. But considering the shades co-exist in nature so frequently, why wouldn't they work in our interiors?

Cabernet Red, Forest Green, Macadamia Beige, Mint Green, and Orchid Purple— offer designers and homeowners alike a fresh way ...

Cream, beige, and black have long been labeled as neutral colors. "I love decorating with sage green paint because it feels organic and soothing," says designer Sasha Basso of Capiz Studio. You've ...

Duchess Sophie attended a church service for the Victoria Cross and George Cross Association and this midi dress struck a ...

Neutrals sometimes get a bad reputation for being too safe or too blah. But in interiors, that lack of edge can actually be a ...

The Delhi Transport Department has reinforced the rule mandating all vehicle owners to display colour-coded fuel stickers on their windscreens.(ANI) The Delhi Transport Department has reinforced ...

Five scientists were able to perceive the new colour but could not exactly tell its shade. However, describing it they seemed to notice a “blue-green” shade, telling somewhat about what they saw but ...

By stimulating specific cells in the retina, the participants claim to have witnessed a blue-green colour that scientists have called "olo", but some experts have said the existence of a new ...

These red, green and blue signals travel to the brain, where they’re combined into the full-color vision we experience. But these three cone types handle overlapping ranges of light: the light ...

There was no match — the olo colour seemed to be more intense than even the most vibrant blue-green colour possible in normal vision. Participants had to ‘wash out’ the olo colour by adding ...