Those gains over January, when the drugs fell to third and fourth on the list, came even as spending dropped for both meds: AbbVie spent $34.8 million on Rinvoq’s TV ads and $27 million on ...

Oregon Ducks guard Jackson Shelstad starred alongside USC Trojans' JuJu Watkins in a March Madness commercial with Mondelez.

An ad supporting Supreme Court candidate Susan Crawford accuses her opponent, Brad Schimel, of cutting a deal with a lawyer ...

Nearly two decades ago, Speciale, then a senior media buyer at MediaVest who negotiated prices and terms for commercial time, approached TV networks with an intriguing idea: Why couldn’t her ...

Is there really a difference between TV ads and online video ads? If you ask consumers, the answer is a resounding yes: 63% of consumers say they trust the ads they see on television, whereas just 48% ...

TV advertising dollars are shifting toward "highly ... "As you look at the actual opportunity for advertisers, less than 15% of an ad opportunity sits within streaming right now," she said ...

I will thank you for closing the border.’” Most of the money spent so far in airing the ads has been on English-language TV stations with more than $2 million, compared to the $360,000 spent ...

Now, Universal Ads will enable direct access to brand-safe, premium video, so these companies can tap into TV’s performance and accelerate their growth even further. “At Ramp, we build ...

Filmed as a British commercial for Sony Bravia TV sets, 250,000 bouncy balls were launched down San Francisco hills in one of the most surreal weeks in the city’s history, resulting in a short ...

Argenx is urging patients to “Live Vyvidly.” The biotech put the message out in a direct-to-consumer TV ad that paints Vyvgart Hytrulo as a drug that can help people with chronic inflammatory ...