Veja sneakers are up to 63 percent off at Rue La La. We’ve seen Kate Middleton, Scarlett Johansson, and Reese Witherspoon ...

Opinion: Advertising often gets a bad rap — and at times, it deserves it. But it also holds the power to be a force for good.

Don Melchior winery went from an unknown Chilean brand to Wine Spectator's top wine, and its branding work is a master class ...

The true magic of updating a heritage brand lies in the tension of navigating the past, present, and future. Updating a ...

Villagomez was gifted the ball by Alan Shepard, the first American astronaut to fly into space, fifth human to walk on the ...

For being a Democrat, Sen. John Fetterman (D-Pa.) sometimes doesn't sound like one. Fetterman went on the "Somebody’s Gotta ...

A brand’s ability to forge meaningful connections often lies not in what a brand offers, but in how it resonates emotionally ...

"To become known for experiments that are scaling and creating real value for the business, that is something we are proud of ...

After Democrats lost in every swing state to President Donald Trump, some party members have been struggling with how to ...

The brand, which offers a range of multipurpose products, is now sold in Sephora, but Myricks says there is still a lot of ...

"We've leaned heavily into it because trust is something that's in short supply these days, and we can fill that void," a ...

When you think of a brand, what comes to mind? You might picture an iconic logo or a catchy tagline, the calling cards of well-known companies. But brands don’t just belong to products or places.