When the British car manufacturer posted its audacious new brand campaign on social media last year, all hell broke loose. Esquire went behind the scenes on the big cat's punchy relaunch ...

NFL fans are loving a graphic designer's re-design of the Cleveland Browns' logo. Check it out for yourself here.

Inspired by Apple's latest event invites, design company Paper has created a slick new tool that turns logos into hypnotic ...

In a viral TikTok, user Monica Turner asked viewers to pick the correct version of the automaker’s logo, one with a funny-looking flourish on the logo’s “F” and one without. Viewers were split on ...

The NBA logo is synonymous with sporting excellence, representing the enduring strength and discipline of the sport, but ...

Rob Janoff, the designer behind the Apple logo, has clarified that the iconic bite mark was added for practical reasons, not ...

A new exhibition about the indefinable performer and designer won’t pigeonhole him, though it will bring his work to a much broader audience. Christie’s, which values the work at more than $1 ...

BFA Product Design alumna Yogita Agrawal ’15 blends entrepreneurship, sustainability, and community-oriented design in the work of Ware Innovations, her Mumbai-based startup. While at Parsons, Agrawal ...

It is interesting to see how sports logos have taken retro fascination over the last few years, an interest that has caught ...

In this comprehensive guide, we'll take you through the top 10 organic logos that have left an indelible mark on the design landscape. From the harmonious curves of the Pepsi logo to the vibrant, leaf ...

Sigma's I-series prime lenses will become the first to adopt the company's revised logo and branding, with updated versions of all nine lenses losing the 'DN' designation from their names. Recent ...

Its new wordmark, aka the way it writes its name, now uses a seriffed font, which wouldn't look out of place atop a newspaper of record or on the tag for a piece of designer clothing. The previous ...