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How Celebrity Endorsements Transform Food BrandsThe smell of crackling bacon fills your kitchen as you recreate your favorite celebrity chef’s weekend breakfast recipe. From ...
19h
ADWEEK on MSNDo Marketers Still Care About Brand Safety on YouTube and CTV?With performance and measurement top of mind, brand safety is dropping down the list of priorities for marketers advertising ...
Spotify and Netflix were 2024's top brands in creator marketing on social, while Fenty Hair and Cécred were the ...
Launching a TV channel typically starts with content, not an ad tech platform – but FAST channel Creator TV is an unusual case.
The report talks about how 2024 marked a transformative phase for mobile advertising & trends to looks forward in 2025 ...
Industry experts at e4m Auto Marketing Summit 2025 explored how brands can leverage digital content and community-driven ...
AI is continuing to shape search, and in turn, how marketers are working with it.
Even if shoppers opt for a traditional Google search, they may be served an AI Overview summary at the top of the results page.
Also, a trend to keep an eye on is long-form video content. Platforms like YouTube and LinkedIn are proving that audiences ...
The Super Bowl is more than just a football game—it’s a cultural and marketing phenomenon. Each year, brands seize the ...
The search for the best swimsuit brands can leave you drowning in a sea of options, whatever time of year it is. But for 2025, the quest for beach and poolside excellence will be easier, because the ...
Hundreds of creators have swarmed New Orleans for Super Bowl 59, getting paid big contracts to make content for brands like Microsoft, Verizon and Nike.
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