Gen Z is drinking less alcohol than previous generations. There isn’t one clear reason for the, but experts point to a ...

The awkward holiday photo trend renewed JCPenney Portrait Studios and attracted new Gen Z customers, enhancing JCPenney's ...

The catastrophic flooding in Asheville, North Carolina, from Hurricane Helene last September is just another example of the ...

Gen Z is putting its spin on the Bible. A TikTok account called Gen Z Bible Stories rewrites scripture in today's slang, ...

In an attempt to reframe the thinking around new year goal-setting, a new wellness trend has popped up online. It’s called the “Winter Arc.” ...

Additionally, many Gen Beta members will likely live into the 22nd century. Babies born in 2025 will be 76 years old when the ...

If you just found out about Generation Alpha, brace yourself for a new crop of kids set to debut on Jan. 1. Generation Beta ...

Gen Z is generally more optimistic about their financial futures than older generations, and it's not just because they're ...

Millennials and Gen Z, comprising over 52 percent of India’s population, are redefining financial priorities with a focus on ...

Alpha—we've officially entered the era of Gen-Beta! With the arrival of 2025, Generation Beta, born between 2025 and 2039, ...

Before you scratch your head to do the maths, let us tell you, that Generation Beta includes those born between 2025 and 2039. By 2035, they are projected to make up 16 per cent of the global ...

The start of 2025 will mark the end of Generation Alpha (generally said to have started in the early 2010s) and the beginning of a new generation.