Tubi saw a big win during the Super Bowl, making up one-third of all streaming viewership and attracting a younger and more ...

and the simulcast on free ad-supported platform Tubi that accounted for a third of streaming usage. Viewers that watched Tubi during the Super Bowl were 38% more likely to be in the 18 to 34 age ...

TV audiences are shrinking. But people will still watch big, live TV shows like the Oscars and Super Bowl if they're streamed ...

Live sports continue to be a major drive for TV viewership, revealed by jumps in popularity due to the Super Bowl and NHL 4 ...

For streaming, the percentage was 43.5 percent. That happened despite the massive linear audience for the Super Bowl, which had average viewership in excess of 127 million. Of course, that was just ...

Hulu’s foray into the Oscars arrives as more streaming platforms are betting big on live programming of prominent events — from a handful of awards shows and pop culture moments, to major sports ...

But the most interesting data point about Super Bowl viewership was about streaming: Of those that streamed the game rather than watching on broadcast, one-third tuned in via Tubi. Tubi also ...