Known for its playful, sensual scents, Phlur has earned a reputation for creating modern, expressive, and utterly ...

V Perfumes announces Youm Al-Otoor (Perfumes Day), a grand celebration of perfumes on 25 January 2025 across all retail ...

If you want to up your style game this year, your scope shouldn’t just be focused on new clothes but also the best perfume trends. Fragrance trends are quickly rising in popularity and becoming just ...

The TV personality on her new perfume, offering housing for Black trans women leaving behind sex work and the power of believing in yourself.

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Made from essential oils, the intoxicating scent boasts floral and tropical notes that are gentle and fragrant without being overpowering. Even people who don’t prefer floral perfumes have made it ...

From oud to orris, these are 10 of the most-used—and best-smelling—fragrance notes in the world, where they come from, and which of our favorite fragrances they're used in.

PureWow editors select every item that appears on this page, and some items may be gifted to us. Additionally, PureWow may ...

REALLY BIG HANDS! Some of the most creative among us have been drawn to portraying oversized meat mitts in their art. The latest is Nora Schjelderup, the Norwegian artist known to us at Ora The ...

Ever wonder what Nosferatu smells like? Thanks to the newest scent from Heretic Parfum, you don’t have to wonder anymore.

ICYMI, in November 2024, Olivia Rodrigo announced she’s the newest face of Lancôme, and I’ve been patiently waiting for the ...

Since trademarking its hero offering as the “world’s most comfortable thong,” Hanky Panky’s gotten celebrities aplenty hooked ...