Reliance Retail has launched an app in India to sell fashionwear under the Shein brand, reviving the Chinese brand's presence ...

Reliance, owned by billionaire Mukesh Ambani, launched the app on Saturday morning, said a person with direct knowledge of Reliance's launch plans. The firm did not announce the launch.

Reliance Retail has launched an app in India to sell fashionwear from China’s Shein under a licensing deal, almost five years since Shein’s app was banned ...

These acts are part of the 'Teerth Yatri Seva' initiative that ensure an enhanced experience of the devotees at the mela.