In this guest column, Jason Levin, the founder of Memelord Technologies, lays out a step-by-step guide for taking advantage ...

Investment in risk technology capabilities is growing significantly. In addition to the burgeoning investment in technology infrastructure and third-party software noted previously, 65% of banks plan ...

Raj Narayanam shares how B2B SaaS startup Zaggle is leveraging AI, high-margin SaaS, and strategic acquisitions to scale its ...

Klaviyo B2C CRM unifies marketing, service, and analytics to power a new era of growth and customer relationships. BOSTON--(BUSINESS WIRE)--Klaviyo (NYSE: KVYO), the company that powers smarter ...

Q4 2024 Earnings Conference Call February 26, 2025 4:30 PM ETCompany ParticipantsShalin Patel – Vice President, ...

With so many moving parts to running an ecommerce business, you’ll probably build a tech stack of several different apps, ...

We especially liked how real-time prospect alerts notify the appropriate members of your sales team when anyone visits your website, opens your email or talks about your brand on social media.

Examples of the software include business-to-consumer (B2C), business-to-business (B2B) software and software-as-a-service ... Software affiliates earn a commission for any product they sell, and ...

Favoured has worked with prominent brands, including Durex ... no need to manage it The minimum budget for the Basic plan is $5,000 per app per month Track your performance on the quick-view dashboard ...

B2B brands have to work hard to beat off competition. Olivia Harry of Nelson Bostock (part of Accenture Song) shares insights into how light-hearted marketing can add that all-important human edge.

Overall, the four key areas that marketers plan to invest more in next year include ... meaningful and dynamic experiences on the platforms and channels they already use. Innovative B2B brands will ...

“However, the quality of leads tends to be superior, particularly for B2B brands, enterprise solutions, and niche services,” Kumaar added. While platforms like Meta and Google are more ...