Are B2B marketers effectively driving business growth, or are they struggling to gain the trust of finance and sales teams?
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MarTech on MSNWhy the MQL model is failing B2B marketing and what to use insteadMQLs mislead marketing, misalign sales and fail to drive revenue. Here's why GTM teams must move to causal AI and ...
A2MAC1, the global leader in automotive benchmarking and insights, announces a major step in its organizational evolution with the appointment of Jasmino Burkic ...
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