Coca-Cola’s (KO) Big Bet on Milk Is Paying Off
Beverage maker Coca-Cola (KO) is betting big on Fairlife, its premium milk brand, to drive growth and offset its declining ...
Coca-Cola bets big on Fairlife milk
Coca-Cola is investing billions to expand beyond sodas, with Fairlife milk leading growth. Sales soared to $1 billion in 2022 ...
Coke’s $7B milk bet: can Fairlife deliver the growth Wall Street demands?
Coca-Cola’s total investment in Fairlife is expected to reach $7.4 billion over five years, including performance-based payments to Select Milk Producers. Originally estimated at $320 million, these ...
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GATHER COLA coming to BullStreet District
The BullStreet District, a dynamic urban redevelopment project in the heart of South Carolina’s capital, continues to expand, ...
Coke’s $7 billion bet on milk hits big, but Wall Street wants more
Fairlife filters its milk to boost protein, reduce sugar by half and eliminate lactose, while also, according to fans, being ...
Poppi Takes Center Stage At The Big Game With Top Creators In New Commercial
The soda of the next generation requires voices from the next generation which is why poppi is proud to work with some of the biggest creators in the game - existing brand partners like poppi investor ...
Pepsi gets Becky G, Seal to raise Baja Blast awareness in Mountain Dew Super Bowl commercial
When it comes to Super Bowl advertising, PepsiCo wasn’t about to spend upward of $7 million to tout its eponymous cola or its popular sports drink that will already have real estate on both teams’ ...