Poppi's director of PR and communications told Newsweek that the soda brand can't wait for people to see what's next.
Olipop has raised $50 million in its latest funding round, valuing the company at $1.85 billion. The prebiotic soda startup ...
The incident has sparked a broader conversation about the ethics and optics of influencer marketing. Some content creators ...
Here's what to know about the Poppi vending machine controversy, including how it started and what the brand owner has said ...
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The, the day after the Super Bowl, Allison Ellsworth, Poppi’s co-founder and chief brand officer, took to TikTok to address ...
The influencers posted videos about these gargantuan gifts on TikTok, racking up millions of views, but unfortunately for the ...
The popular alternative soda brand Poppi has been labeled out of touch after its latest influencer marketing campaign ...
Poppi founder Allison Ellsworth addressed the backlash the brand received over its Super Bowl LIX campaign, which saw influencers given vending machines stocked with the prebiotic soda.
The most recent brand to feel the unforgiving ire of influencer-fatigued fans is none other than the trendy, better-for-you ...
On social media, one prebiotic soda brand is dialing up its attack as its rival reconsiders its influencer marketing strategy.
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Poppi Fumbled With Its Vending Machine Marketing Tactic — Here's Why People Are MadPoppi reportedly sent custom $25K vending machines and free soda to select influencers, sparking backlash for being out of ...
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