One of the top sources of added sugar in kids' diets is in their breakfast bowls. A new study shows that advertising drives ...

Despite numerous nutrient claims on the box, children’s breakfast cereals are still higher in calories, sugar, and salt than in an equal amount of adult cereals. Despite numerous nutrient claims ...

High sugar cereal brands target TV ads directly to kids under age 12. And this targeted advertising leads to greater household purchases of unhealthy kid cereals, a new study finds.

It needs to be balanced and of good quality, so a bowl of highly sugared, highly processed breakfast cereal is really not the way to go. There are a number of less processed, whole grain ...

A recent report by the Food Foundation found that 93 percent of breakfast cereals aimed directly at children contain high or medium levels of sugar. Kellogg’s Fruit Loops Marshmallows has the ...