Digital PR is often expensive and misleading, with agencies charging high fees for services that offer little value, fake media placements and no guaranteed results. Choosing a PR firm is a ...

PR is an integral part of a business's marketing strategy; however, sometimes friction occurs between ... Marketers have the tools to measure increases in traffic to a website, the number of content ...

Your expertise gets them exclusive, well-crafted content and your company gets the brand recognition and the chance to influence public perception. Except for crisis management, your PR strategy ...

As AI reshapes the PR industry, professionals who embrace technology, focus on creativity and build genuine connections can ...

Are you looking for resources to help you understand and implement public relations strategies? Look no further! Our resources page provides the information and tools you need to create a successful ...

Reactive PR works best for clients or brand teams ... Then, develop a robust, evergreen content strategy months ahead of that news cycle. When you pair that content with timely, expert quotes ...

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Here are the exact strategies I use. 1. Set Google alerts If you're new to doing your own PR, one of the first things ... you an email with new stories and content that contains those keywords.

It’s said to be part of a new strategy since the PR firm Three Gate Strategies took over the couple’s communications earlier in January 2025. Led by Harry and Meghan’s former communications ...