Are Coke Zero and Pepsi Zero different? Coke and Pepsi keep their formulas top-secret, but the two zero-sugar drinks taste ...

In an industry where communication is critical, Lake Forest’s Toby Wong has made an impact. Even after suffering a ...

Atlanta-based Coca-Cola said new tariffs on aluminum announced by the Trump administration will increase the cost of cans for its business of selling beverages in the U.S., but CEO James Quincey said ...

Either way, USA TODAY's Ad Meter champions have over the years displayed the wide range of approaches that can deem a Super ...

Vintage signs advertising everything from Coca-Cola to hair pomade line the walls, each one a little window into a bygone era ...

The ice cream truck shares the soda can’s orange and red gradient, a tweak made to the classic Coke iconography for the new flavor. Creamsicle as a flavor has seen a “renaissance” in interest over the ...

As a Coca-Cola truck pulls up with reinforcements, it concludes with the tagline, “We all scream for Orange Cream.” The ad debuts today and will run nationally on linear and OTT TV ...

President Trump's tariffs on aluminum could make Coca-Cola more expensive. Coca-Cola CEO James Quincey said the company imports aluminum for its cans from Canada, and is looking for ways to ...

Grasso said that even though Poppi and Olipop are both prebiotic sodas, it is kind of like comparing apples to oranges. "Each ...

Are you a print subscriber? Activate your account. By Nick Manes - 1 hour 2 min ago By Gillian Follett - 1 hour 6 min ago By Ad Age Staff - 1 hour 39 min ago By Sabrina Sanchez - 2 hours 6 min ago ...

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