Meta Platforms reported strong earnings, but the stock's modest rise reflects its already high valuation after a 70% rally ...

It reported sales of $48.4 billion and earnings of $8.02 per share, compared to the consensus estimates of $47.0 billion and ...

Your ad spend deserves better tracking. Compare different attribution models and learn how to maximize ROI across platforms.

Conversely, while CTV accounts for 32.5% of total TV ad spend, the platform represents 45.8% of total TV viewing. As a result of that inequity, linear TV produces 86.9% of total TV ad impressions.

Embarking on a job search can feel like an emotional rollercoaster. One day you may be thrilled about potential new ...

Industry players assert that the need for robust measurability solutions will intensify with brands seeking more accountability on ad spends; measurable OOH ads to draw larger budgets too ...

At this time, I would like to welcome everyone to the Meta fourth quarter and full year 2024 earnings conference call. All ...

“Facebook,” “ESPN fantasy,” or “Google Ads” in their browser URL. Then they click on the search result at the top of the page. When you use this approach, querying “Google Ads” to log into your ...

Some of the biggest tech companies in the world served ads on a website featuring images of child abuse, helping to fund its ...

Youve put your heart and soul into the perfect nonprofit website Beautiful design Check Clear mission statement Check But weeks go by with virtually no interest and does this ring a bell Youre not alo ...

Meta Platforms stock (META) rose fractionally in the immediate aftermath of the company's fourth-quarter earnings report, where the company topped forecasts for ...

Meta Platforms' (META 0.35%) share price rose after the social media company released strong fourth-quarter results ... jumped nearly 16% to $14.25. Ad impressions increased 6% year over year ...