Bailee Madison knows a thing or two about makeup because she's been in the industry for nearly her entire life. Still, she's ...

TikToker Ceaira Fritcher is going viral after showing her 6-year-old daughter Evie doing her own makeup. In an interview with PEOPLE, Fritcher reveals what "upset" her the most about the criticism and ...

Ahead, get tips for every step of a woman over 50’s makeup routine straight from the greats. Iconic makeup artists (and their ...

Learn how to achieve the ultimate “It Girl” makeup look for 2025—fresh, clean, and effortlessly glowy! Perfect for everyday ...

Not sure where to shop during AAPI Heritage Month? We’ve got you covered with 20 products from AAPI-owned brands including a ...

SHOPPING: This face mask sells once every ten seconds and has gone viral so many times - here's why beauty lovers love it.

The Gathering Secret Lair with foils that are $20 more costly than usual, and it doesn't seem to have gone down well.

Expedition 33 is a captivating, soulful, and remarkably accomplished turn based RPG . They really do make 'em like this ...

With the story complete, Lost Records: Bloom & Rage is dazzling. Teen rage, girl power, sapphic love – it's all explored with ...

Explore daily insights on the USA TODAY crossword puzzle by Sally Hoelscher. Uncover expert takes and answers in our crossword blog.

The phrase ‘Understood the Assignment’- sat a bit too well for THIS little girl, whose video was recently shared ... managed to ace one of the most beautiful and creative make-up trends; the ...