If you're looking for a different approach to attract and retain customers, apply these tips from leading experts.

In 2023, the digital marketing market was valued at $363.05 billion and is projected to reach $1099.33 billion by the end of ...

According to Emarketer, global ad spending surpassed $1 trillion for the first time ever last year, growing at a rate of 9.5% ...

Above all, data must be connected to be usable. Entity Resolution (ER) plays a crucial role in connecting disparate data. ER ...

Today's luxury consumers are not just looking for exclusivity-they demand authenticity, innovation, and a seamless omnichannel experience. A recent McKinsey report found that 78% of luxury shoppers ...

AI chiefs at top consultancies, including PwC, McKinsey, and Deloitte, told Business Insider how they use AI for their ...

Some senior partners have been voicing these concerns since late last year, even before Donald Trump was re-elected with a pledge to ratchet up pressure on China, according to people familiar with the ...

Story continues below this ad Some of the recruiters in the placement process was BCG, McKinsey, Kearney, Accenture Strategy, Monitor Deloitte, Simon-Kucher, EY Parthenon, Deloitte, PwC and KPMG.

Jay Alix, founder of the bankruptcy adviser AlixPartners, has ended a $5mn Washington lobbying campaign against McKinsey, bringing down the curtain on one of the consulting industry’s longest ...

This transformation highlights the growing importance of these regions in the global economic landscape, driven by rising incomes, changing demographics, and evolving consumer preferences. The report ...

As we step into 2025, it's the perfect time for franchises to prepare for the digital trends that will ... According to McKinsey & Company, 71% of consumers expect personalized experiences.