It’s a common scenario when businesses need to decide if they should do all of their PR and marketing in-house or hire an ...

Looking to take the next step in your search marketing career? Below, you will find the latest SEO, PPC, and digital marketing jobs at brands and agencies. We also include positions from previous ...

By leveraging cutting-edge technologies in AI, SEO and social media, you can achieve unmatched efficiency, ignite creativity ...

Sairam Ranganathan of Wavemaker India unpacks how the agency is integrating AI with human creativity to enhance performance ...

Sara Badler Chief Advertising Officer, North America The Guardian Sara Badler is responsible for driving advertising revenue ...

AI search adoption is highest among younger Americans and the vast majority still prefer classic search engines, new survey finds.

Avocados From Mexico, Tostitos and Twix are among the brands looking to engage with tuned-in consumers without paying ...

As the global marketing industry gears up for another year of seismic shifts, The Drum gathered together five thought leaders ...

Google's Gemini AI could become a game-changing ad platform, with potential for native, AI-powered advertising reaching billions of users.

Newcastle-based e-commerce digital marketing agency WE-COM has appointed James Mechan as its Strategy & Delivery Director.

Have you ever wondered how businesses successfully promote their products and services in today’s competitive world? Digital ...