Logo Brands Secures Exclusive Rights to Produce and Distribute University of Texas Tailgate Gear, Throws, and Sports Balls.

A brand is no longer defined by what we tell the consumer but by what consumers tell one another - Scott Cook. Marketers must ...

Real differentiation happens when a brand stands for something so clearly that no competitor can claim it with a straight ...

Recent Super Bowl logos have raised questions as their colors have suspiciously aligned with the teams that ended up in the ...

The city of Tipton has its first brand identity, and it leans into the potential of the small town. The city announced Monday its new tagline or branding called “Rooted in Opportunities.” It’s based ...

In today’s competitive business landscape, standing out from the crowd is essential. One of the most effective ways to achieve this is through the strategic use of custom promotional products. These ...

Sapiens International Corporation N.V. reports earnings inline with expectations. Reported EPS is $0.37 EPS, expectations ...

MicroStrategy — a business intelligence firm and Bitcoin (BTC) treasury company — has rebranded to "Strategy" and adopted a Bitcoin-themed visual marketing scheme. According to the Feb. 5 announcement ...

In 2023, the digital marketing market was valued at $363.05 billion and is projected to reach $1099.33 billion by the end of ...

Business-to-business advertisers can now precisely target high-value audiences within Quora's 400 million monthly unique ...

Those were the days. Tap into the past in the right way, says Ben Fathers at Together, and you’ll land yourself brand gold.