Another significant success in participation marks the 20th year of WSK Promotion's activities. Its event reached the ...

Each year, consumers take to the USA Today Ad Meter to vote for their favorite Super Bowl ads and once again, ...

Of the many lies behind the current assault on racial justice and diversity, equity, and inclusion policies, the most vicious ...

Nothing exposes that lie more nakedly than the world of elite and professional sports.

It’s hard to believe, but the end of 2017 is upon us. It seems like whenever you just start to get used to it being a certain year, it’s time to kiss it goodbye. With this ...

The Ad Meter summit, a preview of Super Bowl commercials, was held in New Orleans. Speakers from major brands discussed topics like women in sports and the use of celebrities in advertising.

Commercials have long been a huge part of the Super Bowl experience for Americans ... Since 1989, USA TODAY Ad Meter has surveyed viewers live on Sunday and awarded an annual winner to the ...

1997: Pepsi, "Pepsi bears dance to Village People tune" 1996: Pepsi, "Coke driver nabs Pepsi" 1995: Pepsi, "Boy gets sucked into Pepsi bottle" 1994: Pepsi, "A chimp experiment goes awry" 1993 ...