It’s a common scenario when businesses need to decide if they should do all of their PR and marketing in-house or hire an ...

From distressed denim to grainy social content, learn how brands are tapping into the wabi-sabi aesthetic to forge connections with consumers.

Even with the increased overlap from digital transformation, understanding the distinction between marketing and advertising ...

Job risks, role changes and sector shifts. These are all immediate hurdles set to shake up beauty’s existing infrastructure ...

At Brand Influence Agency, we’ve pioneered community influencer marketing in South Africa for over 15 years. How? By ...

Use these ChatGPT prompts to find your marketing sweet spot then double down for maximum impact. Your best results are a few ...

Viral content isn’t about immediate conversion or pushing sales messages. Its primary function is to create awareness and ...

"To become known for experiments that are scaling and creating real value for the business, that is something we are proud of ...

Discover why content marketing remains a powerful strategy in 2025 and how it’s evolving to meet changing consumer expectations. Read now!

Improve your SEO strategy with SERP analysis. Deconstruct the pages that rank, their search intent, and consider the ...

Collabstr shares findings from its 2025 influencer marketing report based on 40,000 advertisers and 100,000 creators.

Career opportunities for English majors extend far beyond teaching English and writing novels. An English degree provides a highly adaptable skill set that can lead to jobs in marketing, ...