Following the tremendous success of the inaugural ‘ Come Over October ’ campaign, which reached over 1.7 billion media ...

A wine advert inviting people to “Taste the bush ... Saatchi Masius executive creative director Surrey Garland had said that the campaign aimed to counter the wine industry image of ...

wine and beer. So, in honor of Women’s History Month, they’ve committed to not only cleaning up their past, but also turning it into something good in their new campaign, “Bad $#!T to Good ...

Coors Light now has a literal case of the Mondays. The Molson Coors Beverage Co. announced this week that Coors Light will be repackaged as “Mondays Light” for a limited time. Coors Light ...

Leading U.S. media and trade professionals will have the opportunity to discover European's exceptional wines from Spain through exclusive masterclasses and vineyard tours. Barcelona Wine Week is ...

The new campaign also reinforces wine’s unique ability to bring people together, so successfully communicated in the Come Over October campaign. Running from March 23 through May 25, 2025 ...