Steve Swartz says that Hearst had $13 billion in revenue in 2024 thanks to political advertising, but adds that a tough ad market and cord-cutting is "significantly impacting" A+E Networks. Hearst is ...

DeepSeek founder Liang has received the lion’s share of media attention in recent weeks as his AI assistant ascended to the ...

Social media platforms were originally sold as digital town squares—places of creativity, inspiration, and unwavering support ...

A tectonic shift is underway in the worlds of media and marketing—one that has gone largely unnoticed by mainstream observers ...

From a streaming perspective, streaming viewership in January was up 3% versus December and the category accounted for the ...

Programmatic turns out to most popular method for promoting ads on digital platforms, accounting for 88% of total ad ...

According to the report, single-image ads dominated the creative space with a 50% share of ad impressions, followed by video ...